SEO Basics for Photos on Your Website: A Step-by-Step Video Tutorial & Guide

Up until recently, SEO felt like one of those things I’d never talk about. But the more I explore Squarespace design and discover how tools like ChatGPT can make the details easier, the more I’ve realized how small steps—like optimizing photo file names and alt text—can make a big difference. In this post, I’m breaking down the simple steps to make your photos SEO-friendly, without the overwhelm.